Fri 11 Nov 2007The jingles chartAdvertising has the power to launch (or re-launch) a band's
career by featuring their music in high-profile ad campaigns.
Kevin Courtneylooks at the acts now soundtracking
the catchiest commercials and asks if rock'n'roll has sold its
soulA MAN walks into a record store and says to the geek behind the
counter: "I'll have a bottle of Bulmers, a Ballygowan, a Big Mac, a
yogurt, a Cadbury's bar, a Magnum and a box of Ariel washing
powder. Oh, and a new Nissan." The geek doesn't bat a bespectacled
eyelid, but goes out the back of the store and returns with a pile
of CDs containing songs by, respectively, Donovan, Stellarsound
featuring Paula Flynn, Johnny Logan, James Brown, Phil Collins, Yma
Sumac, Kool & the Gang and Julie London.