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Tue 07 Jul 2007Baker wins the battle of tasteMcDonald's has been in the wars many times over its menus and criticised, sometimes unfairly, about its food. Barry O'Keeffereports on a different "battle" it had in Italy.When Italian baker Luigi Digesu agreed to rent his brother-in-law's small vacant retail unit beside fast food giant McDonald's, little did he know that he would become a local hero and then an international star.